When marketing, authors often overlook LinkedIn, but this is a huge mistake. LinkedIn can be an excellent way of promoting your Kindle book, especially if it’s a non-fiction title. And, as LinkedIn is generally less crowded than Instagram and Facebook, you may find you have an easier time being seen. In this article we’re going […]
Facebook, Twitter and now Tik Tok have been stealing the lion share of the limelight in recent years, but platforms like Pinterest still have millions of dedicated, daily users. So, there is a high chance your target market is using Pinterest, especially if they are young and/or female, this, coupled with the fact that Pinterest […]
For a long time authors thought that Instagram was not a relevant or serious platform for them to use to promote their book and build their author brand. This could not be further from the truth. In 2020, all demographics are actively using Instagram, which means, you target market is on Instagram and engaging. The […]